Horticultural Asset Management Expands Round A Funding

by MMI

CARY, N.C. –. Doug Cowles, president and CEO of Horticultural Asset Management, Inc. (HMI), has announced that the firm has expanded its Series A round of funding from $3 million to $5 million to support increased sales and demand. The additional $2 million of funding will support expanded sales and marketing initiatives required from the adoption of HMI’s products by major insurance and real estate groups. The maturation of HMI’s proprietary technology and development of new strategic partnerships position the company to enter new markets and develop new revenue streams.

“HMI’s successful product maturation and strategic partnerships have opened new opportunities and allowed us to increase our client base,” said Cowles. “By expanding our Series A round of funding, we will be able to bolster our infrastructure to accommodate this additional demand. HMI has a bright future, and we are excited to enter this new phase in the development of our company and our services.”

About Horticultural Asset Management, Inc.:
Horticultural Asset Management, Inc. provides revolutionary products and services that are utilized by green industry professionals as well as experts in the tax, insurance and real estate industries. HMI’s Horticultural Scientific Standard (HS²™) enables HMI Horticultural Assessments to provide accurate replacement costs for landscape assets. The replacement cost valuations provided in the HMI Horticultural Assessments can help property owners recover from the loss of landscape assets and they also provide valuable information to those purchasing properties. Also included in the HMI Horticultural Assessments is the Michael Dirr Plant Guide, written by renowned professor and author Dr. Michael Dirr. The plant guide provides customized care instructions, as well as photographs and plant descriptions. For more information or to view a sample HMI Horticultural Assessment please visit the Web site http://www.moneygrowsontrees.com or call 866-937-6468.

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Public Relations for the N.C. Department of Transportation (NCDOT) U.S. 1/64

MMI Associates was contracted to handle media relations and to organize various efforts to open the communication lines between the construction entities on the project and motorists. The firm developed a strategic public relations campaign to ensure that local motorists and those passing through would be aware of the most up-to-date traffic patterns.