7406-H Chapel Hill Rd.
Raleigh, NC 27607
919 233 6600
CARY, N.C. – Doug Malawsky, EVP of Horticultural Asset Management, Inc. (HMI), has announced that Coldwell Banker Residential Brokerage, a leading residential and commercial real estate provider in the Greater Washington Metro Market, has signed an agreement to become a member of HMI’s new Real Estate Affiliate Program. Under the terms of the program, Coldwell Banker Residential Brokerage clients will receive reduced pricing for the assessment.
The assessment process involves the identification, sizing, mapping and general inspection of the landscape trees and shrubs on a property. This information is processed through HMI’s proprietary system and returns current through five-year replacement cost values, a plant health score and plant descriptions, photographs and care and maintenance instructions for each asset. With this information, home sellers and brokers can quantify the value of the landscape assets, and the new homebuyer receives a complete inventory and care guide for the landscape assets.
HMI’s Assessments have been used by real estate agents and brokers to help their clients highlight the types, quality and value of landscaping. The information included in each Assessment is also valuable to a new homeowner as it represents a customized “owner’s manual” with detailed descriptions, care instructions and photos from renowned horticulturist, Dr. Michael Dirr.
“HMI is pleased to announce that Coldwell Banker Residential Brokerage, DC has chosen to join our Real Estate Affiliate Program,” said Malawsky. “Their reputation, presence in the Greater Washington Metro Market and affiliation with NRT make them a valuable addition to the program.”
“The HMI assessment will give sellers a competitive advantage over other homes since the report quantifies a highly valuable element of a property,” said Paul Valentino, president, Greater Washington Metro Market, Washington D.C. and Montgomery County, Maryland Coldwell Banker Residential Brokerage.
About Horticultural Asset Management, Inc. (HMI):
Horticultural Asset Management, Inc. provides revolutionary products and services that are utilized by green industry professionals as well as experts in the tax, insurance and real estate industries. HMI’s Horticultural Scientific Standard (HS² ™) enables HMI Horticultural Assessments to provide accurate replacement costs for landscape assets. The replacement cost valuations provided in the HMI Horticultural Assessments can help property owners recover from the loss of landscape assets and they also provide valuable information to those purchasing properties. Also included in the HMI Horticultural Assessments is the Michael Dirr Plant Guide, written by renowned professor and author Dr. Michael Dirr. The plant guide provides customized care instructions, as well as photographs and plant descriptions. For more information, or to view a sample HMI Horticultural Assessment, please visit the Web site http://www.moneygrowsontrees.com or call 866-937-6468.
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MMI Associates was contracted to handle media relations and to organize various efforts to open the communication lines between the construction entities on the project and motorists. The firm developed a strategic public relations campaign to ensure that local motorists and those passing through would be aware of the most up-to-date traffic patterns.