Keeping the Art of Letter Writing Alive

by Kate Catlin

The United States Postal Service (USPS) has teamed up with HBO in conjunction with the network’s John Adams miniseries to launch the Power of the Letter campaign. According to PR Week, the campaign is designed to publicize the sentimental value of personal correspondence and the historical significance of handwritten letters, such as the more than 1,100 correspondences between Adams and his wife, Abigail, in early US history.

I found this campaign particularly interesting because throughout my life, people have often told me that my mother is keeping the art of letter writing alive. She is excellent at keeping in touch and always goes for the personal feel that sending a letter via the USPS conveys. When I have had a bad day or a holiday is approaching, I can always count on a cute card or a thoughtful note on fun stationary to arrive in my mailbox.

I think this campaign is excellent because too often we resort to firing off an e-mail rather than taking the time to write a letter by hand. Power of the Letter is also working to educate today’s students on the art and technique of letter writing as most of them only know electronic communication. I don’t think you will find many people who can honestly say that they would rather have an e-mail in their Inbox than a hand-written letter in their mailbox. Now I just need to take a lesson from my mother and put this art into practice on my end more often.

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