North Carolina

7406-H Chapel Hill Rd.
Raleigh, NC 27607
919 233 6600

Content Creation

Persuasive Writing

We write powerful copy that will capture attention, get your message across, and provoke action. We know how to adapt just the right tone to achieve a formal or informal, impersonal or friendly effect. Whether your PR goal is to recruit community volunteers, influence governmental action or promote your company, MMI will achieve results for you.

Our award-winning copywriters have years of experience producing everything from press releases to speeches to op ed letters to magazine articles and expert’s columns. We write content for Web sites with search engine optimization in mind, assuring that you and your company place in top positions on Google and other results pages.

News Releases

The publicity arena has new rules in this online age. You no longer have to depend solely on media people to get your message out to your target audience! Instead of targeting a handful of journalists and hoping to get media coverage, MMI writes keyword-rich news releases, with embedded social media such as photos, podcasts or video. Next we optimize these releases for Web searching and browsing and distribute them online. The new rules of the game allow you to communicate directly with those people you most want to reach.

Pitching

MMI knows how to get on the phone with just the right person, what to say to that person and how to say it. We are equally as successful getting other writers and editors to cover our clients as writing content ourselves.

Public Relations for the N.C. Department of Transportation (NCDOT) U.S. 1/64

MMI Associates was contracted to handle media relations and to organize various efforts to open the communication lines between the construction entities on the project and motorists. The firm developed a strategic public relations campaign to ensure that local motorists and those passing through would be aware of the most up-to-date traffic patterns.